Nickelodeon, now in its 40th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS (NASDAQ: VIAC).
Our Franchise Planning team at Viacom Nickelodeon Consumer Products is responsible for owning Consumer Marketing initiatives to drive product sales for Nickelodeon priority properties and franchises, including but not limited to Blue’s Clues & You, Blaze & the Monster Machines, Dora the Explorer, and Santiago of the Seas. This team develops long-range property plans passionate about key strategies and tactics that will support awareness growth, growing engagement and driving Consumer Product Sales. Franchise Planning liaises with all departments within the Nickelodeon ecosystem to drive execution of the property plans – such as Production, Consumer Products, Press, Programming, Creative, Talent, International, Consumer Marketing, etc.
Our mission at Nickelodeon is to make the world a more playful place. We are searching for a forward-thinking Senior Manager, Franchise Planning - Nickelodeon to help us deliver on that mission by plans that encourage our fans to play, engage and discover something new with us and our partners. This role is an excellent opportunity to work with beloved IP, help develop long-range strategies, and support property initiatives to ensure continued growth of key franchises. This role reports to the Vice President, Franchise Planning.